Abercrombie kids stores are designed to give off a “classic cool” effect
Oracle Retail Point-of-Service is currently live in more than 20 stores and the retailer is rolling it out in all new stores opened across the globe this year.Abercrombie and Fitch expects the Oracle Retail stores application to be deployed at all store locations by the end of next year.Abercrombie and Fitch implementation of Oracle Retail Point-of-Service includes an on-screen keyboard and a streamlined user experience to support the retailer’s distinctive in-store experience. The retailer is currently in phase two of its merchandising and stores implementation. This phase will be live in the Fall of 2009 to support the international opening of stores in Milan and Tokyo. The Oracle Retail applications are being implemented and managed on Oracle Enterprise Linux to help provide a more flexible, reliable, and cost effective solution. The retailer has also standardised on Oracle Database 11g.
Continuing the flagship trend, A&F is also committed to opening a second abercrombie flagship in New York City in 2010. It will be located on 666 Fifth Avenue, and will include 22,000 square feet of retail space. The location was the previous failed-retail spot of Brooks Brothers which vacated January 31, 2009. Construction has begun and marketing has been erected on the facade. 666 is also one of the most expensive retail spaces on the Avenue. This future abercrombie flagship will be near its Abercrombie & Fitch sister flagship and such luxury boutiques as Chanel, Fendi, and Prada.Abercrombie kids stores are designed to give off a “classic cool” effect
Abercrombie Kids (marketed as “abercrombie” or “abercrombie kids”) is a American lifestyle brand from Abercrombie & Fitch Co. This brand is the kid’s version of the popular Abercrombie & Fitch, with a “classic cool” theme targeted towards elementary/middle school individuals aged 7 through 14. Abercrombie kids offers apparel designed after the A&F “Casual Luxury” apparel but with smaller sizes and cheaper prices. Goods are sold in stores and at their website
“There is no question that our strategic relationship with Oracle Retail is delivering meaningful value to our business and will take on an increasingly important role as we move forward with our strategy and key growth initiatives,” said Kristen Blum, Senior Vice President and CIO, Abercrombie & Fitch. “Oracle Retail not only provides us with industry-leading, best practice applications and technology, but they have partnered with us across the board to get maximum value out of the systems as we aggressively drive our business
“
Tags: abercrombie, Abercrombie and Fitch, Hollister, Hollister clothing, Ruehl