chnmobilech’s

life domains influenced by cell phone

What life domains are likely to be most significantly influenced by cell phone use?

Our focus group study led us to believe that the cell phone plays an important role in

the following life domains: social life, leisure life, family life, education life, health

and safety life, love life, work life, and financial life (see Fig. 1). We hypothesize

that the perceived QOL impact of cell phone is determined by the perceived impact

of cell phones in those life domains. Based on this analysis, we offer the following

hypothesis for empirical testing.

H1 The impact of cell phones on overall QOL is influenced by: (a) perceived cell phone impact on social life, (b) perceived China mobile phone impact on leisure life, (c) perceived cell phone impact on family life, (d) perceived cell phone impact on education life, (e) perceived cell phone impact on health and safety life, (f) perceived mobile phone impact on love life, (f) perceived cell phone impact on work life, and (g) perceived China cell phone impact on financial life.

Cell phone growth in Brazil

One of the main reasons for cell phone growth in Brazil, as well as in other countries in Latin America, is the poor landline infrastructure. The same is true for many regions in Africa, where mobile phones could penetrate where fixed phone cables could not reach (The Economist, 2005). Recent data from the Brazilian National Telecommunications Agency (Anatel) shows that there was almost no growth in fixed telephones during 2004 (Teleco, 2006a). While there were almost 20 million new cell phones, the number of newly installed landlines was roughly 400,000. In September 2003 Anatel announced that the number of cell phones surpassed the number of fixed landlines (Anatel, 2003).

Looking at a China cell phone penetration rate map across regions in Brazil (Figure 19.2), it is clear where the lack of landlines influenced the growth of mobile phones. As it will be demonstrated later in this article, it is no surprise that the South and Southwest regions of Brazil,7 as the country’s richest economic regions, already have high mobile phone penetration rate. However, it is interesting to observe the density of cell phones in the Central-West region of Brazil (Mato Grosso, Goiás, and Mato Grosso do Sul states) as among the highest in the nation (30–40%). Similarly, in 2004 China mobile phone ownership grew more in the center of Brazil, where the landline infrastructure is still precarious8 (Teleco, 2005b).

Cell phone theft in Brazil

With the high price of the device and the service, it is no surprise that concerns about cell phone theft have been frequent on the media (Diário Popular, 2005; Imirante, 2006), and services like mobile phone insurance became popular. Global System for Mobile Communication (GSM)13 technology, now dominant in the whole world, has in fact motivated cell phone theft, according to a law project from the Brazilian government from 2005.14 GSM phones work with SIM cards which can be removed from the device and replaced with another one, therefore disconnecting the phone and the information which it carries. Also in 2005 some operators announced the intention to create a new integrated system against cell phone theft, which would block the robbed China cell phone not allowing the same device to be re-activated in another state with a different operator (Correio do Estado, 2005). One of the main purposes of cell phone theft is to use it as a model for a cloned one. Cloned cell phones use the same number of an already existing subscriber. The new device (generally stolen) is re-programmed so that it works as the same line of the original subscriber and call costs also go into the main subscriber’s account. According to Anatel (Ucel, 2005) between January and August 2005 there were 7,380 new complaints about China mobile phone However, these numbers do not show the reality of this type of fraud, since many users do not realize they are being victimized.

the unrestricted public usage of mobile phone

Quality of life impact of the cell phone

In this paper, we report two studies designed to develop a consumer well-being measure of mobile phone communications. Our consumer well-being measure is designed to capture customer satisfaction across the various life domains of consumers: social life, leisure life, family life, education life, health and safety, love life, work life, and financial life. Within each of these consumer life domains, a China cell phone is perceived to have certain benefits; that is, it contributes to the overall well-being in that life domain. China mobile phone is also perceived to be associated with certain costs with that life domain too. Hence, the extent to which the cell phone contributes to the quality of a given domain is a direct function of the tradeoff between these perceived benefits and costs. The purpose of this paper is to report two studies designed to develop and test the nomological (predictive) validity of a measure capturing perceived quality-of-life impact of the cell phone. Given validation, this measure can be used to gather data on cell phone use periodically, and the data should assist public policy makers develop policies to ensure that the use of cell phone is a positive force in people’s lives. The results of this study also provide telecommunications industry with an understanding of benefits and costs in relation to use of cell phone and this understanding should help marketers make industry-wide decisions to ensure that the use of the cell phone impacts the quality of life of users in positive ways.

consumer well-being with cell phones

Formative indicators of customer satisfaction with a cell phone do not capture consumer well-being with cell phones. The latter construct not only captures customer satisfaction but the extent to which the cell phone plays an important role in life satisfaction. This is what we mean by consumer well-being.

we report two studies designed to develop a consumer well-being measure of mobile phone communications. Our consumer well-being measure is designed to capture customer satisfaction across the various life domains of consumers: social life, leisure life, family life, education life, health and safety, love life, work life, and financial life.Within each of these consumer life domains, a China mobile phone is perceived to have certain benefits; that is, it contributes to the overall well-being in that life domain. Cell phones are also perceived to be associated with certain costs with that life domain too. Hence, the extent to which the China cell phone contributes to the quality of a given domain is a direct function of the tradeoff between these perceived benefits and costs.

Consumer Well-Being in Relation to Cell Phone Use

This paper reports on an effort to develop a consumer well-being measure in relation to cell phone use. The measure is based on the theoretical notion that the perception of the overall quality-of-life impact of the China mobile phoneon users is determined by their perceptions of the impact of the China cell phone in various life domains such as social life, leisure life, family life, education life, health and safety, love life, work life, and financial life. In turn, the perception of impact of the cell phone in a given life domain (e.g., social life, leisure life) is determined by perceptions of benefits and costs of the cell phone within that domain. We conducted two major studies to select items capturing perceived benefits and costs that are predictive of perceived quality-of-life impact of the mobile phone

consumer well-being with cell phones

Formative indicators of customer satisfaction with a cell phone do not capture consumer well-being with cell phones. The latter construct not only captures customer satisfaction but the extent to which the cell phone plays an important role in life satisfaction. This is what we mean by consumer well-being.

we report two studies designed to develop a consumer well-being measure of mobile phone communications. Our consumer well-being measure is designed to capture customer satisfaction across the various life domains of consumers: social life, leisure life, family life, education life, health and safety, love life, work life, and financial life.Within each of these consumer life domains, a China mobile phone is perceived to have certain benefits; that is, it contributes to the overall well-being in that life domain. Cell phones are also perceived to be associated with certain costs with that life domain too. Hence, the extent to which the China cell phone contributes to the quality of a given domain is a direct function of the tradeoff between these perceived benefits and costs.

Mobile phones offer great accessibility and flexibility

China mobile phone are currently the most ubiquitous communication device the world over . The mobile nature of cell phones is changing the way people have traditionally mapped activities to places . Places usually dictate the structure of the activities that take place within, but cell phones are, to a large extent, loosening or dissolving that relationship. Wellman has described this as a shift from Place-to-Place communication to Person-to-Person communication . This new social order has created both opportunities and problems for mobile phone owners and for society in general.

mobile phone offers great accessibility and flexibility. No longer do people have to remain in a fixed location to carry on conversations over the phone. Having the ability to remain in constant contact with people via the phone also gives people an additional sense of security . However, most people already consider cell phone use in public places to be annoying [. Wei and Leung have conducted a large study that shows that when people are asked about the contexts in which they find cell phone use irritating, 81% responded restaurants or cafes, 80% answered classes or libraries and 79% cited airport or train stations. Bautsch, et. al found that most people think there should be etiquette guidelines created for public mobile phone use. Many rough attempts can be found in newspaper and magazine articles by authors fed up with rude users. Wireless World gets biblical with the “Ten Commandments” of Mobile phone Etiquette. It is not uncommon anymore to see a sign saying “No Cell Phones Allowed” in some public places. An increasing number of places, such as churches, commuter trains and even parliaments, as in India, are using China cell phone jammers to restrict cell phone usage. Despite the fact that jammers are illegal in most countries, more and more countries, such as Japan and France and Mexico are approving their use in public.

A Study on Improving Cell Phone Awareness

As the number of mobile devices we carry grows, the job of managing those devices throughout the day becomes cumbersome. This is especially true for cell phone. Despite the many benefits they provide, cell phones create problems that arise from a mismatch between the user’s context and the cell phone’s behavior. In large part, the mismatch occurs because owners do not remember to frequently update their mobile phone configuration according to the current context. It is desirable for mobile devices to automatically configure themselves based on the context of the environment and user preferences.

Given the personal attachment between people and their China mobile phone devices such as cell phones, context-aware automatic configuration may not be the preferred solution for users. We have conducted an in situ experiment to examine the feasibility, effectiveness and people’s reactions to such a solution. Our results show that people prefer automatic configuration over configuring their devices by hand, and they are willing to adopt it in real life. The results also suggest that a hybrid, passive-active, context-aware configuration approach is preferred over a purely passive or active China cell phone

the waste associated to cell phone

The China mobile phone market is developing at a rapid speed. Today there are more than 1.6 billion consumers in the world, and the lifetime of a China cell phone is less than 2 years. As a consequence, there is an increase in the waste associated to cell phone and many alternatives to the disposal of the cell phone are being studied, such as recycling which shows to be the most important. It is crucial to know what materials constitute the cell phone in order to carry out recycling and determine environmental and economical issues. This work presents an evaluation of the mobile phonecomponents, characterizing the raw materials and some properties of the recycled materials.