The Connection Between Reciprocal Links and SEO
There are bigger stakes here ?the search engines rank websites on several factors , but one of the most important concerns the number and quality of back links of your website. If you get hundreds of links from established websites that are also related to the topic of your own website, chances are your search engine placement will be excellent.
Pleasing the three main search engines
The power of reciprocal links is huge, as it is one of the most effective ways to get Google, Yahoo and MSN to favor your site. While you know, as a webmaster, that high quality content and good linking are the best keys to long lasting success, chances are you don’t like to spend hours and hours carrying out manual link exchanges.
This is why there are tens of thousands of amazing websites out there that are barely known by a few people ?their webmasters are simply overwhelmed by the idea of exchanging the necessary number of links to rank high on Google, Yahoo and MSN.
While there is no set number of links that you need in order to have your pages displayed in the top 10 results, you will most likely need hundreds or thousands of links.
Automating the process
In order to address the needs of webmasters who would love to promote their websites but simply don’t have the time or energy to carry out hundreds of manual link exchanges, many web entrepreneurs have designed automated link exchange software and websites.
One of the most popular and innovative ways of dealing with link exchanges is through automated directories. Not only will these link exchange directories facilitate the link exchange process by offering other webmasters a fast and easy way to performing the exchange, but they also offer excellent link management systems.
Veteran Internet marketers will tell you that keeping track of active and broken links is almost as important as acquiring them in the first place, so the tools that come with such directories are real time savers. The automated link directory approach has several other benefits, such as the fact that you can categorize the reciprocal links, offering a better structure for both link partners and website visitors.
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