3 Effective Facebook Advertising Tips
If you’re tired of trying your hand on Google AdWords and losing money, maybe it’s time for you to go for some other options such as Facebook advertising. In spite of its youth, Facebook is growing quickly. Advertisers have said that they are getting really good conversion rates from the ads that they run on Facebook and that is a good sign. This means that there is plenty of opportunity out there for people who want to take advantage of it. Here are three things that you can do right now to ensure that your Facebook ads make you money. Whether you’re targeting a WP Twin Review niche or any other niche, Facebook ads can work for you.
You’ll need to know how to go about saving and continuing to run ads that convert while trashing those that are stinkers, so to speak. If you’re really new to marketing, then you need to know all about split testing. All good advertisers split test everything; even an ad that is converting can be made better. It’s all about ROI, maximum conversions, and making under-performing ads perform better. Many times new advertisers on Facebook spend less than $100 and declare the whole system as a failure when they don’t see results. There are different reasons for a failed compaign, but if everything else is generally ok then the ads need to be tested, bottom line. Always perform some kind of testing with your ads no matter where you have them.
If you really want wide exposure, then you can buy ads on Facebook’s home page - these are called engagement ads. If you believe your market exists in great numbers, then this is something to consider if your budget allows. This space can be effectively utilized by showing videos, conduct targeted polls or collect email addresses. Meticulous and careful planning would need to be implemented before your marketing funnels gets hit with this kind of traffic. So for example if you’re running ads about kids guitar, split testing can give you better return on investment.
When you’re analyzing your CTR’s, take note of the average and not just what’s going on at that particular moment. You’ll understand the overall look of your campaign like that. Facebook doesn’t quite have the feature that other ad platforms have, so you will find that you need to do some things manually.
You’ll have an easier go with things when you’re using Facebook advertising. You will need some time to master the platform and get good results, but eventually what matters is how much return you’re getting on your investment. You can do impressively at Facebook if you put your mind to it, we’re sure. So for instance, if your ad is about Toshiba mini laptop then you will be able to find the ad that’s giving the best result.
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