Simple Internet Marketing Mistakes To Watch For

Posted on November 14th, 2010 in Uncategorized by iptools  Tagged , ,

There are some very common Internet marketing mistakes that many people who are new to the industry can make. This article will delve into some of these mistakes that could affect your success. For instance, if you’re in the rank builder business, you can create a report related to it and give it away for free.

One of the biggest temptations a new Internet marketer is faced with is “spamming”. Even though spamming is wrong and unethical, there are plenty of Internet marketers who don’t realize how much damage it can do to their business in the long term. If you want to see your Internet marketing business succeed, you’ll need to apply ethical marketing techniques that actually offer your customers solutions to their issues. Spammers are notorious for targeting inexperienced newbies on the Internet, which is the attitude most likely to help you fail. For example, if you want to send out emails for your marketing efforts, don’t just spam complete strangers, but work on creating a solid opt-in mailing list filled with actual targeted subscribers. You’ll find tons of tools on the web that help you “automate” the process of spamming, but don’t fall for them. Don’t waste your money or effort on these. As an Internet marketer, your primary aim should be to offer good value in exchange for profit. Besides that, when you spam forums, blogs, emails, etc, you won’t be able to build a strong business out of it. There’s no point making a little bit of money in the short term if you’ve ruined your chances of business success in the long run. Therefore, it always makes sense to focus your hard work on building an ethical business that earns its profits slow and steady.

The biggest mistake that Internet marketers make is they confuse their prospects or ask too much from them. Your main goal as an online marketer should be to simplify things as much as you can for your target audience. As an example, if you are compiling an email list and request the contact details of your prospects, don’t ask more than their name and email address because any more than that and you reduce their desire to subscribe. Don’t over complicate the ordering process when you are selling a product. Ensure that your potential customer has everything he or she needs to order the product. It will only decrease their interest if you force your potential clients to go through a lot of steps that aren’t necessary.

Stay away from a very common mistake and make sure your site is easy to navigate and use. You don’t want your potential customers to hit your site and leave without actually doing anything. It’s always smart to employ HTML and text versions to ensure that everyone can see your site clearly. For instance, if you had a web page that was created using Macromedia flash, it would be good to have an HTML version handy so that someone could choose that if they wished.

This step will actually help you in increasing your conversion rate and get your potential customers closer to your marketing message.

In short, if you really want to make it with online marketing, you’ll need to keep abreast of the latest news and updates in the industry. Doing this will keep you updated on the latest tips and tricks and also the newest ways to get the traffic you need. Even if you’re targeting a niche like alex goad, you can always get testimonials that will prove to be helpful.

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